Getting started with templates

Learn how to use the brand library to set up branding for your emails in Klaviyo. The brand library can detect your branding directly from your website, or you can upload content manually.Detecting...

Read More...

This feature is only available for paid accounts. If you currently use a free email plan, upgrade your plan to access inbox testing.  Learn how to use inbox testing directly in Klaviyo. Access Mail...

Read More...

You will learn Learn how to add, edit, and style a text block in an email using Klaviyo’s drag-and-drop email editor.  Add a text block To add a text block to an email, open any email that uses the...

Read More...

You will learn Learn how to add basic personalization tags to your email, SMS, and push messages. Personalization allows you to use your customer data to create an individualized experience for eve...

Read More...

You will learn Learn key terms related to email, SMS, and push templates in Klaviyo.  Glossary Call to action (CTA): A CTA indicates the primary action you want a message recipient to take (e.g., a...

Read More...

You will learn Learn how to create, edit, delete, and manage your email templates in the Email Templates tab.  Create a template Navigate to Content > Templates. Browse the Email: saved tab and se...

Read More...

You will learn Learn how to create, edit, and use universal or saved content to reuse specific blocks or sections within a template and avoid duplicative work. For example, if you have a header or ...

Read More...

You will learn Learn how to add new fonts to the Klaviyo email template editor so that your emails match your brand style. In this article, you’ll also learn about the tradeoffs when using custom f...

Read More...

Learn how to preview and test drag-and-drop emails in Klaviyo so you can be confident in how your email will appear in each recipient’s inbox. After you design a new email, there are several ways t...

Read More...

Learn how to create a base email template in Klaviyo. Once you create a base template, you can use it across your campaigns and flows to speed up your building process and ensure your branding is c...

Read More...

You will learn Learn how to save an email template to reuse in the future. Saving email templates is an easy way to cut down time building your campaigns or flow emails, as saved templates can be u...

Read More...

You will learn Learn how to customize the plain-text version of HTML emails (i.e., emails built with Klaviyo's drag-and-drop editor).  This article teaches you how to customize the automatically g...

Read More...

You will learn Learn how to layer text, images, and other email content over background images. You can add a background image to a full email, or to a single section. By using these feature, you c...

Read More...

You will learn Learn what preview text is, where it appears in your emails by default, and how to insert it into the body of your emails.  About preview text Preview text is one of the first things...

Read More...

You will learn Learn about the types of content that can be embedded in an email, and how to avoid deliverability issues caused by embedding unsupported content.  About embedded content and attachm...

Read More...

The Klaviyo Showcase service has been deprecated and is no longer available for use.       Alternative resources Want to know more about creating emails in Klaviyo? Check out this guide to the tem...

Read More...