Source value reference
You will learn
Learn about the source ($source) profile property to better understand how your subscribers signed up. Klaviyo automatically assigns a $source property for profiles added using certa...
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Profiles and properties glossary
You will learn
The glossary below defines common terms regarding profiles and properties in Klaviyo.
A
Active profiles: any profiles in Klaviyo that can be messaged and who are not suppressed.
Acti...
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Understanding profiles in Klaviyo
You will learn
Learn about profiles, including how to find them and the data available on the profile page. Profiles are used to keep track of all the information you have about your customers and ...
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Understanding active email profiles in Klaviyo
You will learn
Learn about active email profiles, including how they differ from suppressed email profiles, and how you can contact the people represented by these profiles.
What is an a...
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Profile properties reference
You will learn
Learn about the difference between custom and Klaviyo properties, how to use them to track information about your subscribers, how to remove them, best practices, and more.
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