Understanding when and how to use custom conversion metrics
You will learn
Learn best practices for when to use and create custom metrics. By default, Klaviyo provides metrics that track your business’s performance and measure success (e.g., a Placed Order ...
Read More...
Understanding the subscribed to list metric
You will learn
Learn about the Subscribed to List metric, which appears on a customer’s profile whenever they subscribe to a list in Klaviyo. This includes:
When someone fills out a Klaviyo signu...
Read More...
How to analyze revenue by source
You will learn
Learn how to analyze revenue by source to better understand and use this data in your account. Revenue is one of the most important metrics to measure the success of a marketing camp...
Read More...