Klaviyo Helpdesk: CSAT

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Why it matters 

Happy customers come back and spend more. A one-question CSAT (Customer Satisfaction) survey lets you spot unhappy shoppers before they churn—and is included in the paid Helpdesk product. 

Before you start  

  • You’re on a paid Helpdesk plan
  • At least one channel (Web chat, WhatsApp, or Email) is connected to Helpdesk   
  • Surveys are sent only when a human agent closes a ticket; AI-resolved tickets are skipped.  
  • One survey is sent per closed ticket; multiple tickets from the same customer each get a survey.  

Time required: 5–10 minutes.

Quick Start Overview

  • 1 question → sent automatically → results on a dashboard + stored as event on profile to be used for flows and segmentation. 

Use scores to:  

  • Identify issues and train your support team
  • Create a flow to message an apology or coupon when someone rates ≤ 2  
  • Exclude low-CSAT shoppers from promos for 7 days by creating a low CSAT segment.

Setup Guide

Step-by-step setup  

  1.  Go to Helpdesk ➜ Settings ➜ CSAT Survey.  
  2. Toggle ON
  3. Edit Message.  

   – Message (≤120 chars). Example: “How would you rate your experience?” 

Decide if you want comments. Check “Add optional text input box” to capture extra feedback.  

  1. Edit Text Input. Example: "Good? Bad? Terrible? We want to hear it"

 

 

You’re finished—every ticket your support team closes from now on will send a survey requesting feedback from your customers.

 

What to do with the data (quick wins)

What to do with the data (quick wins)  

  1. Low-CSAT Win-back flow (template linked)  
    • Trigger: CSAT rating ≤ 2  
    • Action: Send an apology + 15 % off code  
    • Goal: Save the customer and turn a detractor into a promoter
  2. Target Promoters
    • Create a segment: “Rated ≥ 4 in last 30 days”
    • Create Customer Hub Content targeting that segment, send special promos via any channel
  3. Coach yourself or your agents  
    1. Filter the CSAT dashboard by agent. Any score 10 % below team average? Review those ticket transcripts once a week.
    2.  

Troubleshooting

• No survey? Make sure a human—not AI—closed the ticket and CSAT toggle is ON.  

• Survey sent, no replies? Customer is not required to submit CSAT

• Still blank dashboard after 24 h? You might be on the free plan—upgrade to unlock CSAT.

 

FAQ

Can I turn it off later? Yes—toggle OFF in the same screen; no data is lost.  

Is the survey translated? No

 

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